MailChimp vs GetResponse – How much do they cost and features comparison

How much does MailChimp vs GetResponse cost?

I have laid out details for each provider’s pricing below. But here’s the snapshot:

I save money using MailChimp instead of GetResponse for my email marketing. Here’s why. I pay $10 a month for MailChimp because I have less than 500 subscribers. I have had less than 500 subscribers for long time. As much as I hate to admit it, it has taken a long time to get my list growing. However, for most solopreneur businesses that I work with, I am finding this to be more the norm. If you have a dedicated marketing team that is working on list building day in and day out for you, you’ll probably grow your list much more quickly than the average bear; in which case GetResponse might be more of a cost savings to you.

The Breakdown on Subscriber Pricing:

My list is under 500 subscribers.
I pay $10 a month because I want the features that only come with a paid account (MailChimp offers a free account. More on that later.)
I’ve paid $10 a month for about 2 years now, so $240 total.

If I would’ve gone with GetResponse, I would’ve paid $15 a month for 2 years which equals $360. This means I would’ve spent $120 more with GetResponse over two years for similar features and same list size than I have spent with MailChimp.
CLICK HERE to download a free cheat sheet comparing five of the top email marketing providers!

MailChimp Pricing

MailChimp’s paid accounts begin at $10.00 a month and will allow for up to 500 subscribers.
It’s basically a $5.00 per month jump for every 500 subscribers until you get to 2,600 subscribers.
501 – 1,000 will cost $15.00 a month.
1,001 – 1,500 will cost $20.00 a month and so on.

At 2,601, you pay $5.00 more a month per every additional 100 subscribers.
2,601 – 2,700 will cost $40.00 a month.
2,701 – 2,800 will cost $45.00 a month.

However, the pricing changes again at 2,800.
Your subscription increases by $5.00 a month for every 200 subscribers.
2,801 – 5,000 subscribers = $50.00 per month.
5,000 – 5,200 will cost $55.00 per month.

Something magical happens when you get up to 5,801 subscribers. Your MailChimp account will cost you $75.00 until you get to 10,001 subscribers, at which time you’ll jump to $80.00 a month.

Then the MailChimp monthly account pricing returns to increasing by $5.00 for every 200 additional subscribers. Weird, right?

Lastly, MailChimp has a Pro level of service. This is a very advanced level of insight into your email marketing performance and audience. If you are a data nut, this is for you. The Pro level is an additional $199 a month. It gives super deep analytics and segmentation, allowing super personalized email marketing. You also get to test up to eight different combinations of your email marketing for peak performance to help you get better at dialing in your messaging super fast; it’s kind of like A/B testing on steroids. You’ll also be able to do super advance comparative reports. You’ll also get priority support that is tailored to the needs of Pro customers from a support team that has been highly trained just for Pro customers.

GetResponse Pricing

Depending on your needs, you could end up paying about the same amount as MailChimp or a whole lot more. This is because GetResponse has more features, like landing pages and webinars, which are features you don’t have to opt into until you are ready.

GetResponse’s paid accounts begin at $15.00 a month and allows for up to 1,000 subscribers. This is for their “Email” account.
GetResponse’s pricing is structured differently than MailChimp’s. If you like the “Email” account’s features, your pricing will increase once you get to 2,500 subscribers ($25 a month).

If you compare the GetResponse’s “Email” plan to MailChimp’s, there will be points where you’ll save money with one or the other depending on the number of subscribers. But GetResponse has more features than MailChimp. To get those features, you’ll need to upgrade your plan type. For instance, GetResponse offers Basic and Advanced marketing automation. The Basic is included in the Email plan. The Advanced marketing automation is included in the Pro plan. If you want to have multiple users for your account, you’ll need the Pro plan. If you want to use GetResponse’s webinar feature, you’ll also need the Pro plan. GetResponse’s Pro plan begins at $49 a month and covers up to 5,000 subscribers before your monthly account charge will increase.

GetResponse has two other plans: Max and Enterprise.

GetResponse’s Max plan begins at $165 a month and adds in Salesforce integration and other features. You can have up to 10,000 subscribers per month before your monthly account charge increases.

GetResponse’s Enterprise plan gives you an account manager and more. The Enterprise plan starts at $799 a month and allows up to 100,000 subscribers before your monthly account charge increases.

MailChimp vs GetResponse: Is there a free account?

MailChimp has a Forever Free account. MailChimp’s Forever Free account will let you have up to 2,000 subscribers before you have to pay. But, if you want any of the advanced features, you have to start paying. MailChimp’s base price is $10 a month until you get to 500 subscribers.

GetResponse has a 30-day free trial. After 30 days, the lowest entry point is $15 a month until you get to 1,000 subscribers or if you decide you want to use their more advanced features, like webinars.

How many emails can I send with MailChimp vs GetResponse?

MailChimp’s Forever Free account will let you send up to 12,000 emails a month. Once you become a paid account, you can send unlimited emails. GetResponse will also let you send an unlimited number of emails a month.
Click here to get an inside-the-software video walkthrough comparing MailChimp and GetResponse’s features.

Does MailChimp or GetResponse have free email templates?

Yes. MailChimp and GetResponse have free email templates. They also both have blank email templates that you can customize.

Does MailChimp or GetResponse have landing pages?

MailChimp doesn’t have its own landing pages. It integrates with landing page services.

GetResponse offers landing pages. With the most basic account, the “Email” account, you can have one landing page. If you want more than one landing page you need to upgrade to the “Pro” account.

I made the decision to go with a service that is dedicated to landing pages. I use LeadPages.net.  I like that MailChimp focuses on just emails. I feel that gives them permission to be really good at that one space. I feel the same about LeadPages.

So what about cost? I’ll break it down from my perspective:

I have less than 500 subscribers. I pay MailChimp $10 a month for email. $10 a month * 12 months = $120 for my email provider per year.

I use LeadPages. I paid for two years because they had a price break, so I paid $386.98 for two years.

In two years I will have paid $240 for MailChimp (assuming my list stays under 500) and $386.98 for LeadPages for a total of $626.98.

If I were to use GetResponse I would have to go up to their $49 account. Why? Because their $15 a month account only allows for one landing page.  As of right now, I have four landing pages in place and will be adding more each month. For two years at $49 a month I would pay $1,176. In my case, I would’ve spent $549.02 more over two years with GetResponse than I will spend with MailChimp and LeadPages.

MailChimp vs GetResponse: Which one has autoresponders (drip campaigns)?

MailChimp’s Forever Free account doesn’t allow you to do autoresponders. This is a paid feature. You will get full autoresponder functionality when you upgrade to a paid account.

GetResponse has autoresponders as well. This is included in all plans.

Does MailChimp or GetResponse integrate with LeadPages?

MailChimp integrates with LeadPages, Salesforce, Eventbrite, Google, and SurveyMonkey.

GetResponse integrates with LeadPages, Salesforce, Eventbrite, and Google.

MailChimp vs GetResponse: What about ecommerce integration?

MailChimp integrates with Shopify, Magento, WooCommerce, and BigCommerce and more.

Here’s the list of their integrations:

https://connect.mailchimp.com/

GetResponse integrates with Shopify, Magento, WooCommerce, BigCommerce and more. Here’s the list of their integrations:

https://connect.getresponse.com/all-integrations
Click here to get an inside-the-software video walkthrough comparing MailChimp and GetResponse’s features.